CEO and C-Suite Internal Communications Guidance for 2018

For the remainder of 2017, each OnMessage Minute will provide you with a series of articles on topics that are of strategic importance to the C-suite. These articles will help you determine how these initiatives fit into your 2018 plans and priorities.

This week, we will help you understand how CEO and C-suite internal communications influence organizational performance and how it can impact business results in the new year …

CEOs – Do Employees Even Know Your Strategy?
It is amazing to me the breakdown that exists in most organizations. More specifically, the communication breakdown relative to a company’s go-to-market strategy. When you survey leaders, managers and frontline employees at most organizations, these […]

CEO Communication Requires Strategic Intent and Persistence
There are two keys to translating communication into action: 1. Strategic intent. 2. Persistence. Many executives are perplexed when their message doesn’t translate […]

The Lost Art (and Science) of Sustained Executive Communication
We live in a world of instant gratification. Do something fast. Do something once. Expect immediate and lasting results. What a joke. With that said, this “instant gratification” mindset has crept into organizational communication, and […]

Get Serious About Internal Communication Pull-Through and Activation
Maybe there was a day when the CEO or members of the C-suite spoke and those messages were amplified up and down the organization. Well, if there was such a time, those days are long […]

2018-01-16T11:06:46+00:00December 13th, 2017|

About the Author: James O'Gara

O’Gara has spent thousands of hours formulating winning go-to-market strategies and stories for dozens of Fortune 100 companies and hundreds of high-growth businesses. O’Gara’s expertise in go-to-market strategy development, customer research, messaging and positioning, as well as customer-centric culture development, has earned him the respect of executives around the world. His ability to breakdown strategy, sales, marketing and positioning challenges in complex industries has been invaluable to CEOs and CMOs at a number of leading companies.

About OnMessage

OnMessage is the B2B communications consultancy executives call when it counts. When strategic shifts in the business take place, when financial performance is on the line and when the message absolutely must deliver material business results.

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