How you position, differentiate and define the value you deliver is essential in today’s competitive environment. Our experts will guide you through a full day strategy session to help you clearly define these critical dimensions of your business.

During the course of 8 hours, we will guide you through a structured process for identifying, defining and documenting these core elements of your product or corporate message. You will benefit from more than 16 years of hands-on experience formulating positioning, key points of difference and value propositions for hundreds of leading companies. Walk away from this session with the building blocks of a highly compelling story that will connect with buyers.