Differentiation and Value Proposition

Differentiation and Value Proposition


How you position, differentiate and define the value you deliver is essential in today’s competitive environment. Our experts will guide you through a full day strategy session to help you clearly define these critical dimensions of your business.

During the course of 8 hours, we will guide you through a structured process for identifying, defining and documenting these core elements of your product or corporate message. You will benefit from more than 16 years of hands-on experience formulating positioning, key points of difference and value propositions for hundreds of leading companies. Walk away from this session with the building blocks of a highly compelling story that will connect with buyers.

About OnMessage

OnMessage is the B2B communications consultancy executives call when it counts. When strategic shifts in the business take place, when financial performance is on the line and when the message absolutely must deliver material business results.

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