If you are in product management or marketing, this working session is for you. In one day, you can tap into more than 30 years of experience in product positioning and launch planning. Engage us to help you refine and strengthen your product positioning and launch plans. During this 8-hour session we will help you surface gaps, areas of weakness and opportunities to improve the success of your new product introduction. With decades of hands-on product management and product marketing experience, we are the perfect partner to guide you through a structured evaluation process and make recommendations for improvement.